Gamification – businesses aren’t playing around with tech says EQPlus

It sounds far-fetched, but growing trend among businesses that aim to benefit fully from next-generation technology is to exploit the application of game mechanics and drive up loyalty. In a market that is continuously focused on customer experience and CX, the ability to direct or influence user behaviour by applying popular techniques, upon which gaming…

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EQPlus CEO, Frik van der Westhuizen, addressing the ICT Skills Shortage in SA